Selected work
001Brand · Social · Photography2025
Marrow & Co
Launch, start to finish — A paper mill going direct
The brief
A hundred-year-old mill had been selling through three wholesalers and wanted its own front door. No brand to speak of, no photography, no list.
What we did
- Identity, palette and the type system
- A stills library, shot over two days
- Launch campaign across paid social and search
Where it landed
- 9 wks
- brief to launch
- 1,240
- first-month orders
- £0
- left on wholesale margin
